Text Size:-+

Whine By The Glass

Thanks to Noah over at Juice for the tip on a thought provoking article in Food and Wine about wine by the glass in restaurants.

Why the hell DOES wine by the glass cost so much? You know the drill, you're in a nice restaurant, by yourself or with a friend that doesn't drink, or maybe you need to drive home. A whole bottle is out of the question and maybe they don't have half bottles on the menu. So you're relegated to the glass list, which starts with a Sauvignon Blanc at $13 a glass. Now you and I both know that most Sauvignon Blanc costs about $15 a bottle for some of the best stuff, so why are you being served wine that could be two or three days old at what amounts to a bottle cost of $105? I wonder about that too.

This article offers at least a potential solution: treat wine like an optioned product, whose price changes with supply and over time. That glass of wine that costs you $14 when they just open the bottle should cost you $10 a day later and $7 after two days, etc. Of course in reality this is way more overhead than most restaurants could handle in terms of variable pricing, but it's a compelling question. Beyond the obvious need for restaurants to make a reasonable amount of money on wine, why does the by-the-glass menu hurt so much?

Buy My Book!

small_final_covershot_dropshadow.jpg A wine book like no other. Photographs, essays, and wine recommendations. Learn more.

Follow Me On:

Twitter Facebook Pinterest Instagram Delectable Flipboard

Most Recent Entries

Vinography Images: Cold Snap Cincinnati Here I Come! Happy Thanksgiving from Vinography Vinography Unboxed: Week of November 23, 2014 Putting a Cork in Your Thanksgiving Wine Anxiety Plumbing the Depths of Portugal: A Tasting Journey Vinography Images: Rain at Last The Mysterious Art of Selling Direct Critical Consolidation in Wine What Has California Got Against Wineries?

Favorite Posts From the Archives

Masuizumi Junmai Daiginjo, Toyama Prefecture Wine.Com Gives Retailers (and Consumers) the Finger 1961 Hospices de Beaune Emile Chandesais, Burgundy Wine Over Time The Better Half of My Palate 1999 Királyudvar "Lapis" Tokaji Furmint, Hungary What's Allowed in Your Wine and Winemaking Why Community Tasting Notes Sites Will Fail Appreciating Wine in Context The Soul vs. The Market 1989 Fiorano Botte 48 Semillion,Italy

Archives by Month


Required Reading for Wine Lovers

The Oxford Companion to Wine by Jancis Robinson The Taste of Wine by Emile Peynaud Adventures on the Wine Route by Kermit Lynch Love By the Glass by Dorothy Gaiter & John Brecher Noble Rot by William Echikson The Science of Wine by Jamie Goode The Judgement of Paris by George Taber The Wine Bible by Karen MacNeil The Botanist and the Vintner by Christy Campbell The Emperor of Wine by Elin McCoy The World Atlas of Wine by Hugh Johnson The World's Greatest Wine Estates by Robert M. Parker, Jr.