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The Names Keep Getting Worse

It's hardly imaginable that the human race will ever run out of good ideas. On the other hand it's quite possible that we might run out of good names for things, especially in the English language, and especially for wine.

Stephen over at Professor Bainbridge on Wine points us to Exhibit A in the case that it's getting harder and harder to come up with good names for wine: a list of recently filed trademarks for wine labels in Canada.

Of course, on the other hand, this list, with it's gems such as "Brain Storm" and "Bad Dog" and "Funky Llama," might also be evidence of our generally poor taste as a species.

A wine called "Mighty Good Water?" You're killing me, people.

Read the list.

Comments (4)

Melinda wrote:
10.07.06 at 4:57 PM

Oh, that's really grim. "Pick axe" doesn't sound like something anyone should be ingesting, and "Midnight Leap" sounds, I'm sorry to say, vaguely pornographic.

Adrianne wrote:
10.08.06 at 8:11 PM

Wonder how much brain storming took place to come up with "Brain Storm."

wayne wrote:
10.10.06 at 6:06 PM

reminds me of the gag "two dogs"

11.09.06 at 8:00 AM

South Africa is regarded as the Rainbow Nation and due to it's 350 year old wine industry and cultural diversification, there are many strange names that come up for wines. English, French, Dutch, Zulu, Sotho, Xhosa and many other languages all come into the equation.

Here are a few:-

Pheasant's Run
The Maverick
Fat Bastard
The Travelling Stone
Poodle's Passion
Life from Stone
Pulpit Rock
Hussey's Vlei
Die Bartho

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