Have you ever read some tasting notes (maybe mine) and then tried the wine and thought to yourself, "this doesn't taste ANYTHING like what he described?" Well scientists are on the way towards validating something that many folks have anecdotally believed for a long time: we all perceive smells differently. Scientists have long known that each of us processes colors in the visible spectrum uniquely -- my perception of orange may be similar to, but is just slightly different than your orange. But now they are coming to the same conclusion with aromas.
Unveiled at a recent wine conference in Napa, these initial research results show that our sense of smell (which is primarily responsible for our perception of wine's "flavor") may be as unique to each individual as their fingerprint.
The research also showed just how much psychology is involved in aromatic perception -- proving that the same odor when labeled "food" can smell differently than when it is labeled "sweat." I feel this is the ultimate validation of my use of "old socks" as an aroma descriptor.
A wine book like no other. Photographs, essays, and wine recommendations. 2015 Roederer Award Winner.Learn more.
I'll Drink to That: Nicoletta Bocca of San Fereolo Book Review: Shadows in the Vineyard by Maximillian Potter Wine News: What I'm Reading the Week of 5/8/16 I'll Drink to That: Tom Peters of Monk's Cafe Vinography Unboxed: Week of May 1, 2016 I'll Drink to That: Daniel Brunier of Vieux Télégraphe Vinography Images: Green Gold I'll Drink to That: Angelo Gaja of Gaja Winery Hungarian Wine: Hope, Dreams, Heritage and Progress Wine News: What I'm Reading the Week of 5/1/16
Wine Will Never Smell the Same Again: Luca Turin and the Science of Scent Forlorn Hope: The Remarkable Wines of Matthew Rorick Debating Robert Parker At His Invitation Passopisciaro Winery, Etna, Sicily: Current Releases Should We Care What Winemakers Say? The Sweet Taste of Freedom: Austria's Ruster Ausbruch Wines 2009 Burgundy Vintage According to Domaine de la Romanée-Conti Charles Banks: The New Man Behind Mayacamas Wine from the Caldera: The Incredible Viticulture of Santorini Why Community Tasting Notes Sites Will Fail Chateau Rayas and the 2012 Vintage of Chateauneuf-du-Pape A Life Indomitable: The Wines of Casal Santa Maria, Portugal Bay Area Bordeaux: Tasting Santa Cruz Mountain Cabernets Forgotten Jewels: Reviving Chile's Old Vine Carignane The First-Timer's Guide to Les Trois Glorieuses of Hospices de Beaune