Oh, So THAT’s How You Make a Cult Cabernet

Thanks to an e-mail from Hector Hill, a regular Vinography reader, I caught a couple of articles yesterday in the Los Angeles Times about California Cult Cabernets. The Times tasting panel went through a dozen or so top Cabernets (minus Screaming Eagle and a couple of other big names) and then staff writer Corie Brown did a piece about how these winemakers go about making their wines.

I wasn’t particularly impressed with the tasting notes, but Corie managed to uncover something so brilliant in his piece that I must reprint it here. Yes folks, it’s the L.A. Times 12 step process for making a cult cabernet. Works every time!

1. Build your own high-tech winery, using no pumps, only gravity.
2. Burrow into the side of a hillside to create caves.
3. Hire Heidi Peterson Barrett or Phillip Melka as winemaker.
4. Claim extraordinary characteristics for your soils.
5. Plant vines so close together that they “struggle.”
6. Harvest only perfect grapes and sort twice to make sure.
7. Harvest as late as your nerves will allow.
8. Ferment your wine in micro lots.
9. Sell less than 1,000 cases of wine per vintage.
10. Charge more than $100 a bottle for the first vintage.
11. Offer the wines for sale only through mailing lists and at ritzy restaurants.
12. Pretend you’ve never marketed your wine.

OK. I’m going to get started with step number one. I’ll touch base with you in a few years when I’m on to step two. Check out the whole article.

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